Unilever Guest Lecture, Samsung Company Visit and a Boat Trip!

Last week was busy but fun for the members of Marknadsakademien. We started off with a guest lecture by Stefan Lagerqvist, Nordic Marketing Director Home Care for Unilever. He held a fun and inspiring lecture about marketing in the FMCG industry.

On Friday we headed to Samsung’s head quarter and visited their Nordic Head of Marketing, Adam Fors. In addition to giving us a tour around the office and demonstrating their upcoming launches, Adam held a passionate lecture about Samsung’s organizational culture and brand strategy.







From the left: Stefan Lagerqvist describing how he got his position at Unilever, Adam Fors talking about Samsung’s new releases.

It was also time for our second internal event this semester. We went off to sea to spend some quality time together before some of us head home for the holidays. But don’t despair! We will still have some fun events coming up before the semester is over, and the recruitment period for next semester will open in December. So if you’re interested in joining Marknadsakademien, stay tuned!